Your selling options

Every seller has a different goal. There’s a path for each.

Today’s market is more balanced. Buyers have more options, more time and more negotiating power, so homes sell because they are positioned correctly, not simply because they are listed. Here are the three paths we offer, what each is best for and what it asks of you. At our consult we’ll recommend the one that fits your goals.

Certified Pre-Owned ↓Compare the paths

Best for · Maximum value

The Traditional Sale

Your home is prepared, positioned and launched to the full market with a deliberate plan built to create buyer competition and the strongest possible offer. It is where most of our sellers net the most.

You choose the service level that fits your home, and homes that qualify launch as Certified Pre-Owned, our premium version of this path.

Timeline: Prep, then launch; 17 days average on market in the $400K–$700K range
Public listing: Yes, MLS and 100+ syndicated sites
What it asks of you: Preparation and showings

Best for · Discretion, or a firm backstop

Private or Guaranteed Sale

Private sale. We use our buyer network and off-market relationships to find a qualified buyer without a public listing. No yard sign, no public photos, fewer people through your home.

Guaranteed sale. Your home is listed publicly with our full marketing plan. If it doesn’t sell within your neighborhood’s average days on market, we’ll sell it for free.* To qualify, you complete a pre-listing inspection and all repairs, stage the home, price within 2% of the documented average sale price, and accommodate all showing requests. Full terms are confirmed in writing before you list.

*Free means no listing-side commission. Buyer-agent compensation, if offered, the transaction fee and standard closing costs still apply.

Timeline: Private: depends on buyer match. Guaranteed: your neighborhood’s average days on market
Public listing: Private: no. Guaranteed: yes
What it asks of you: Private: flexibility on price. Guaranteed: inspection, repairs, staging and disciplined pricing

Best for · Speed and simplicity

The Cash Offer

When timeline matters more than top dollar, we connect you with vetted cash buyers and institutional partners who can close on your schedule. No repairs, no staging, no showings. We’ll put the cash offer next to a market-sale estimate so you can see exactly what convenience costs.

Request a cash offer ↗

Timeline: On your schedule
Public listing: No
What it asks of you: Accepting a price below full market value

Need to buy before you sell? Any of these paths can be paired with a plan to secure your next home first, so you move once.

Traditional sale service levels

What every listing includes, and what you can add.

Each service is yours to use or skip. We’ll review service levels and fees together at our consult.

Standard listing offering

Included with every traditional listing

Pre-listing inspection, with 50% of the cost reimbursed at closing
Staging consultation
Renovation and repair concierge
One-year home warranty
Professional photography and video
Digital marketing on YouTube and Facebook, plus direct outreach to our buyer database
Open houses
MLS listing syndicated to 100+ sites

Luxury enhancements

Available with select service levels

Pre-listing cleaning and de-cluttering consultation
Virtual staging or virtual renovation
Matterport 3D tour and floor plans
Private broker open house before launch
Meeting the buyer’s appraiser with comparable sales
On site with every service provider involved in your sale

Within the Traditional Sale

Certified Pre-Owned

Buyers pay more for certainty. A Certified Pre-Owned home has already been inspected, repaired and covered by a home warranty before it ever hits the market, so buyers walk into a home that has been vetted.

Fewer surprises once you’re under contract, so less room for a buyer to renegotiate
A stronger negotiating position, because condition questions are answered up front
A clear signal of a well-kept home represented by a serious seller

To qualify, a home completes three steps

Pre-listing inspection
A licensed inspector evaluates the home before launch. We reimburse 50% of the inspection cost at closing.
Repairs and renovations
Inspection items are completed through our renovation and repair concierge, at vendor rates below open-market pricing.
One-year home warranty
A one-year home warranty transfers to the buyer at closing.

Certification means the home completed a pre-listing inspection, the agreed repairs and an active one-year home warranty. It does not replace a buyer’s own inspection or guarantee the home’s condition beyond the warranty’s terms.

Inherited and estate properties

Some homes come with more than walls and square footage.

Inherited, probate and estate homes often carry years of belongings, deferred maintenance, several decision makers and time-sensitive choices. We guide families through it with care, discretion and clear options, and you are never navigating it alone.

Estate and clean-out coordination
Property preparation or renovation guidance
A confidential cash-offer evaluation
A traditional market strategy when it serves you best
Coordination with attorneys, executors and family members

Side by side

Which path fits?

Path	Best for	Public listing	Prep required	Price outcome
Traditional Sale	Maximum value	Yes	Your choice of services	Full market value
Certified Pre-Owned	Value plus buyer confidence	Yes	Inspection, repairs, warranty	Full market value, fewer renegotiations
Private Sale	Privacy	No	Minimal	Depends on buyer match
Guaranteed Sale	Confidence in the outcome	Yes	Inspection, repairs, staging	Market value; sold free* if not sold in the neighborhood’s average days on market *No listing-side commission
Cash Offer	Speed	No	None	Below market, in exchange for speed

We’ll recommend the path that best serves your goals, not the one that is easiest for us.

Tell us your goals →Who we are